Saturday 27th September 2008 at 9:37 OilFiredUp.com back online after Website Makeover OilFiredUp.com - the leading web resource for
the oil heating and fuel storage industry across the British Isles is
now back online, after being offline, as the site received a
comprehensive makeover.
Originally established in 2004, OilFiredUp.com became quickly
established as the leading web resource for the oil heating and fuel
storage industry in the United Kingdom, combining a healthy mix of
news, features and original editorial. A year later, and OilFiredUp.com
built upon its initial success and launched the world's first English
language search engine, dedicated specifically to the oil heating and
fuel storage industry.
In 2008, Edinburgh based OilFiredUp.com News Management Services
assumed control of OilFiredUp.com. Fully committed to the continued
success and growth of the website, OilFiredUp.com News Management
Services undertook a significant investment programme in the site, in
conjunction with Ulster based e-business specialists, Crafty Devil. According to Crafty Devil's Phil Norton, "The new website stays
true to the original's philosophy of providing free, easily accessible
and news rich content to those with an interest in the UK oil heating
and fuel storage industry. However, with the launch of the new website,
we've instigated some significant behind the scenes changes, to provide
visitors with an enriched and added-value browsing experience.
"The new site has been rewritten from beginning to end and we've
taken the opportunity to include a number of new features within the
site. A wide range of new and innovative 'back end' functionalities and
a new analytics suite, that were not present on the original site, have
been added - to make the administration section of the website, site
even quicker and easier to manage. "The OilFiredUp.com Search Engine which was always one of the most popular aspects of the site has been migrated on to an all-new platform, provided by Sphider.eu.
This allows search results to be returned in a more visitor friendly
manner and in a format that it similar to more mainstream search
engines.
"In a sign of the times and following intense discussions
between Crafty Devil and OilFiredUp.com News Management Services, the
decision was made to remove the Newsletter function from the website
and to replace it with an RSS Feed.
As well as reducing administration for OilFiredUp.com News Management
Services, the RSS Feed also provides visitors to the site with greater
control over the information they received and by utilising the
services of third party RSS Newsreaders."
The response to the new website from visitors has been
encouraging, with a record number of visitors to the site on its first
day back online at http://www.oilfiredup.com. As well as trying out the
new Search Engine, visitors have also been busy perusing the website's Directory Guide to the UK's Oil Heating and Fuel Storage Industry, together with over 700 current and archive News stories. |
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